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Özet:H&M Group is one of the largest fashion retailers in the world and while its namesake brand is globally recognized, its sister brands are not.
H&M Group is one of the largest fashion retailers in the world. While the namesake brand is well-known globally, its sister brands are not.Despite this, management see these as important tools for growth in the future.Visit Business Insider's homepage for more stories.H&M Group is one of the largest fashion retailers in the world, and while its namesake brand is globally recognized — H&M has over 4,400 stores in 72 countries around the world — its sister brands are not.These brands, of which there are now seven, are an important piece of the H&M puzzle, however. And increasingly, management has been looking to these brands as a way to drive growth and keep its offering fresh. While H&M does not split out individual sales numbers for each of its brands, management has alluded to their growth potential in recent earnings calls. “We have a great portfolio in those brands, and these brands are only at the beginning of their journey,” group CEO Karl-Johan Persson said in an earnings call in January.He continued: “We will develop them farther and see great growth potential.”Find out more about these brands below:
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